Many people are confused and think they need a Mobile App when what they really need is a mobile optimized website—or a mobile website that leads people to download a mobile app. To get a mobile app, a visitor needs to about it and download it to use it.
Typically Google does not display the results of mobile apps, but they do display the results for websites and mobile websites. With our process, visitors are automatically detected as a mobile device, then redirected to an mobile optimized website. One of your buttons on the mobile optimized website could be a link to the iTunes or Play Store where your visitor could download your App, if both are needed.